Thursday, March 31, 2011

Ads Nauseam: Deft not daft

In her 1999 book “The 100 Best TV Commercials ... and Why They Worked,” the late ad columnist Bernice Kanner praised a group of smartly-done ads in a chapter entitled "Deft not daft". The following effort is not a commercial per se but it's a very clever installation for Hot Wheels in Mexico:

(Hat tip: Copyranter).

Online Sources -, Copyranter
Video Source - YouTube

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