Wednesday, February 7, 2007

It’s “chelada” time- Miller to introduce Mexican-style beer

Miller Brewing Company will present a new type of beer into the southwestern U.S. modeled after a popular type of Mexican beer called “chelada”. The new beer is designed to be “a modern American take on a Mexican classic” according to a Miller spokesman whose company recently began importing popular South American beers (e.g. Colombia’s Aguila and Peru’s Cristal) into several U.S. cities. (Thanks Miller, but I would much rather stick with this and this as my choice of Latin American beers).


In a somewhat related note VivirLatino reported that Guatemalan chicken establishment Pollo Campero opened its first Asian locale in Jakarta, Indonesia.

Links- bizjournals.com, FOX News, VivirLatino

Images- AndresV., beercollections.com, uncle-stevens.com

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