New ad campaign blames Europeans for funding narco-terrorism

In an attempt to change attitudes towards drug consumption, Colombia’s government will launch a new anti-drug ad campaign blaming drug use in Europe for deaths caused in Colombia. Vice president Francisco Santos singled out supermodel Kate Moss by saying that “when she snorted a line of cocaine, she put land mines in Colombia, she killed people in Colombia, she displaced people in Colombia”. The campaign- entitled “cocaine curse”- includes a website as well as television and billboard advertising throughout Europe.

Links- International Herald Tribune, Newsweek (U.S.), sharedresponsibility.gov.co, BBC News

Image- Channel 4 News (U.K.)

Tags-Colombia, Europe , drugs, public relations