Monday, February 6, 2006

Mexico hires public relations firm to improve image in the U.S.

-Contributed by Erwin Cifuentes. Mexico’s government hired a Dallas-based PR firm to help project a more positive image of Mexico within the U.S. The aim, according to a representative from the PR firm is to focus on ''the good things that are happening in Mexico'' and ``correct some of the myths and misperceptions that are out there.'' (Miami)

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1 comment:

Taylor Kirk said...

During World War II the US spent millions in public relations efforts in Latin America (led by Nelson Rockefeller) to convince the public that joining with the Allied powers would be preferable to sympathizing with he Nazis. I guess the PR campaigns can go both ways...